For my project in visual communication I have chosen to make a website for my mother's new business, Vintage Paths. This seemed like a suitable project for me because I wanted to be able to use the resources that Clemson has provided to help my mom create her own entrepreneurship and hopefully accomplish her dream. My vision of this web page includes a subtle coloring scheme, and a calm inviting feel. The web page is going to reflect the way that my mom would design her store. The greatest challenge, of course is that I have to interpret my mom's ideas and depend on her getting me all the information that I need on time. Also, I will have to work in correlation with her to try and find which market base she wants to target, and how she intends to do that. With all of these issues in mind, I will also have to plan out an effective, easily navigated, and aesthetically pleasing web page. So, If I succeed and achieve all of these goals I will certainly accomplish all of my mother's goals for this project. Which are, to portray my mother's dream in an accurate and professional manner; to display internationally, a friendly and helpful business front; and, to create a user friendly web page.
From what I gather, Vintage Paths is going to be a wine bar and art gallery equipped with a cigar bar for the indentured husbands. Ideally, this will be located in Charleston and run like any other business. Further more, It will be marketed solely through this web page and word of mouth. So it is vital that this page is a perfect display of the Vintage Paths image, and sets an example for the customer, of the professional conduct that will be taken by the employees at Vintage Paths.
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